SHOW UP

Our mission is to celebrate each person’s inner strength and individuality, offering down-to-earth guidance that supports authentic self-expression and empowerment. Together, we’re creating a world where people lead with clarity, courage, and confidence — recognized for who they truly are in every aspect of life and work. By making personal style a tool for connection and impact, we give everyone the support to show up comfortably, confidently, and true to themselves — redefining beauty, success, and purpose on their own terms.

Authenticity. Empowerment. Connection

We celebrate each client’s unique identity, honoring their life journey and true self. We turn professional standards into opportunities for authentic self-expression, uncovering ways to confidently show up as themselves while aligning with the expectations of their industry.

Through thoughtful guidance and practical tools, we empower clients to feel confident and self-assured in both their personal style and brand. Our approach emphasizes simplicity and sustainability, ensuring each choice aligns with the client’s values and lifestyle, and allows them to shine authentically without unnecessary complexity.

We build meaningful, trusting relationships that provide a foundation for genuine transformation. By deeply understanding each client, we create a collaborative experience that supports a journey towards authentic self-expression and fosters a lasting sense of empowerment.

Founder, Creative Director, Guide

Julia Patkos, Costume Designer

Julia Patkos, an accomplished costume designer, founded Dress Code Collective with a mission to help individuals step confidently into their full presence and lead with authenticity. With years of experience bringing characters to life through wardrobe, Julia understands the deep, often subtle impact of personal style.

She created Dress Code Collective to harness that impact in real life — helping clients develop a unique and authentic style that expresses confidence, builds credibility, and reflects their values.

Through her work, Julia offers practical tools and thoughtful guidance to elevate personal branding and professional presence — supporting people as they move toward clarity, confidence, and lasting impact.

  • Brand styling focuses on creating a cohesive look that aligns with your professional or business identity, helping you present yourself consistently and authentically in your field. Personal styling, on the other hand, is about developing a wardrobe that reflects your unique personality, lifestyle, and values, and may not necessarily be tied to professional goals.

  • Discovering your personal style often starts with identifying your values, lifestyle needs, and preferences. By exploring styles, colors, and shapes that resonate with you and assessing how they make you feel, you can build a wardrobe that authentically reflects who you are. A stylist can guide you in finding a style that both flatters and empowers you.

  • Wardrobe curation involves selecting pieces that suit your style, body type, lifestyle, and professional needs, while eliminating items that don’t serve you. The goal is to create a streamlined, cohesive wardrobe of versatile, high-quality pieces that make getting dressed easy and intentional.

  • Your appearance is a significant part of your brand, especially if you’re frequently in front of clients, in the media, or building a public profile. Brand styling ensures that your wardrobe aligns with your professional identity, helping you make a positive impression, communicate your values, and establish trust and credibility in your industry.

  • The key is to balance the expectations of your industry with your authentic style. Start with foundational pieces that are polished but adaptable, then add personal touches—like colors, textures, or accessories—that reflect your personality. A stylist can help you find that balance, creating a look that feels true to you while meeting professional standards.

  • Absolutely! The right wardrobe can transform your confidence by aligning your outward appearance with your inner strengths and goals. When you feel good in what you wear, it can enhance your self-assurance and help you show up more powerfully in your personal and professional life.

  • Sustainable styling is about choosing quality over quantity, focusing on timeless, versatile pieces rather than fast fashion. It also includes mindful practices like shopping secondhand, tailoring existing pieces, and buying from ethical brands. A stylist can guide you in creating a sustainable wardrobe that aligns with your values.